gerrit rietveld

Ceren Sezer (TU Delft) and Freek Janssens (UvA) gave a lecture on ‘Marketplaces as an urban development strategy’ at Gerrit Rietveld Academie Amsterdam as a part a temporary Master program called System D Academy. The Sandberg Institute is the postgraduate department of the Gerrit Rietveld Academie Amsterdam. It offers Master’s programmes in Fine Arts (MFA), Interior Architecture (MIA), Applied Art (MAA) and Design (MDes). System D Academy offers a cross-disciplinary research program which aims to engage in real world problems in unconventional ways, welcoming a wide variety of methodologies ranging from the scientific, artistic, and interventionist. Marketplaces are one of the research areas of System D:

Market versus Shopping mall

The marketplace has historically been a self-organizing model of trading goods in public space. As an example of System D it can still be found in formalized countries such as the Netherlands. However, most modern cities are institutionalizing the marketplace into shopping malls with fixed price systems on new goods produced in a factory. This institutionalized system converts citizens into consumers. We will consider an alterative type of marketplace that creates new types of exchange and supports the production of knowledge and social capital networks as currency.

System D Academy is coordinated by artists Melle Smit and Cynthia Hathaway.

More about the program:


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